Neil Bromhall, 50, fell into business by accident. Quite literally. When the wildlife cameraman broke both legs and an arm in a fall, he found himself unable to work "in the field". But typical of his entrepreneurial spirit, Bromhall decided to bring the field into his studio. His new focus on time-lapse photography and close-up "macro" work with plants proved successful - he was awarded an "Emmy" for his camera work on David Attenborough's "Private Life of Plants" BBC series. And when he branched out with a new pictorial guide to gardening, our programme really helped him find his feet.

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Welcome to up+running, the accredited business support programme that is proven to work for new business owners.

Let's be honest: there's an astonishing amount of business information currently available. And so wouldn't it be really useful if someone could come up with a common sense approach that set out all of the essential stuff that you need to know, presented in a logical sequence? Perhaps by bringing together a team of experts including accountants and lawyers etc, bank managers and experienced business owners? And then, what if all of that material was accredited by a University Business School? Better still, how about testing that material weekly with around 150 businesses over their first year of trading? Well, we did it. And it worked: business sustainability was improved dramatically and the business owners gave the programme a 95% approval rating.

The up+running Sustainability Support for Small Business (S³) programme combines easy-to-understand educational material, delivered on a weekly basis or downloaded by you at your own pace, with mentoring and feedback on important documents such as your business plan and cash flow forecast. Successful completion of either or both of the programme modules will lead to the award of masters level credits which can count towards a qualification at that level.

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